Subhajit Mondal and Paramita, a young millennial couple moved to Chennai with big dreams, they were adventurous so they decided to start their life with their one-year-old daughter in a city that was completely new. They wanted to live in a city where they had no relatives or friends, they wanted to start every relationship from the scratch. Subhajit was an IT professionals and Paramita a sales and marketing professional, though their job prospects weren’t all that great, they had been attracted to the old coastal city because it had the reputation of being the educational capital of India.
A month after they arrived in the city, they had to face the worst-case-scenario of their life, lock down and the extended shut down. Their life almost came to a standstill. No friends, no relatives, can’t meet neighbours, don’t know the local language. Both of them worked from home, so they took turns to do chores, take care of Diya and also manage their jobs from home, this word was a taboo word just a few weeks ago in their offices. For the first time they doubted their gut feeling.
Fortunately, they were both extremely optimistic about life, they always believed in hop on the other side of the dark tunnel. They began taking help from ‘google guru’ to pick up local language. Life was starting to become a brighter.
Then, they slowly unearthed a lot of app-based services which came to their rescue. Well, this needed no interaction, so it worked all the more to their advantage. They decided to try all of them, ones from any references, web suggestions, paper inserts, random searches.
One day, Paramita picked up a blue and grey infographic which said, “we are your personal assistants- OK Boss”, she liked the concept of the personal assistant. She placed a call. She the asked them for all kinds of things, routine stuff like get vegetables, groceries, medicines etc. She even asked them for the strangest of things one could think of – get new curtains for my room, baby sit my daughter- while I am at a meeting, get a list of organic milk suppliers, get the mixer repaired, want a deep clean for the house, source art items from a nearby store, get my door fixed. For every request asked, there was an answer, a solution and a personal assistant- OK Boss.
The couple never felt so cared for, it was like the universe conspired to be by their side to serve them each minute, each second. They found a friend an extended family in the new city they had moved into. OK Boss! simply Rocks!